Challenge / Role

Creative Direction

See the World TV placements were created in partnership with Lumenati Productions. The placements were created to increase brand awareness and drive sign ups. Our solution was to create a compelling visual experience that encourages the viewer to invite the unexpected. I led the creative direction of this project, overseeing concept development to execution. Each commercial reflects meticulous attention to detail and a dedication to capturing the essence of the brand, revealing a world of greater travel possibility.